2021 - Volume 21 [Issue 16]


Original Research Article

Capital Structure and Firm Performance: How Does Marketing Expense Interact?

R. M. R. P. Wijesooriya, B. T. K. Chathuranga, T. M. S. Peiris

DOI: 10.9734/ajeba/2021/v21i1630481

Page: 12-28

The Influence of Consumer Innovatively, Company Reputation, and E-Trust on E-Loyalty of E-Commerce Customers in Aceh

. Chalirafi, Faisal Matriadi, . Munandar, . Sutriani, . Mariana

DOI: 10.9734/ajeba/2021/v21i1630483

Page: 40-49

Study of Brand Activism on Millennials and Generation Z

Naresh Sachdev, Sumita Chahal, Sahanu Jain

DOI: 10.9734/ajeba/2021/v21i1630484

Page: 50-61


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