Open Access Short Research Article

Analysis of Demand for Credit and Interest Rate in Ghana

Promise Orlando Quashigah, Nicholas Kwabla Kwashigah

Asian Journal of Economics, Business and Accounting, Page 1-9
DOI: 10.9734/AJEBA/2017/33418

The paper investigates the relationship between interest rates and demand for credit in Ghana.

The paper uses time series data covering the period 1965 to 2010 and adopt the Johansen cointegration to examine the relationship between interest rate and demand for credit. The results suggest that interest rates have a negative impact on the demand for credit in both the short run and the long run. An increase in the real lending rate may not immediately prevent the demand for credit but it may result in a fall in the demand for credit in both the short run and long run. This implies that if forces of market tend to put an upward pressure on prices, authorities should take advantage of it and make more credit available. Again, authorities should emphasis on stability of price in order to reverse the negative short run or negative long run effect between the real lending rate and demand for credit.

Open Access Minireview Article

Culture and Accounting Practices in Indonesia

Jhon Urasti Blesia

Asian Journal of Economics, Business and Accounting, Page 1-11
DOI: 10.9734/AJEBA/2017/36846

This article discusses the cultural impacts on the accounting values and practices in the context of Indonesia. Hofstede’s cultural dimensions (individualism versus collectivism, large versus small power distance, strong versus weak uncertainty avoidance and masculinity versus femininity) with Gray’s accounting values (professionalism versus statutory control, uniformity versus flexibility, conservatism versus optimism and secrecy versus transparency) are applied to Indonesia’s accounting systems and practices. The presented article showed that there has been small progress in enabling auditors or accountants to exercise their individual professional judgments. As a result of the capitalist system, with its heavy government intervention in the practices of the accounting profession, the professionalism in the accounting sector is still weak. This in turn influences the disclosure of accounting information. Indonesia’s collectivistically-oriented society thus has caused a lower level of professionalism where management, including accountants and auditors of the firms, find it difficult to exercise their professional judgments. This then has a direct impact on the uniformity of accounting practices as well as on the disclosure of accounting information. The strong avoidance of uncertainty in Indonesia results in the conservatism of accounting practices, where the use of the historical cost of asset valuation, recognition of internally-generated assets and amortization of those intangible assets are largely practised. There is a strongly masculine influence in the society, which causes secrecy, thus restricts the disclosure of accounting information with the intent of avoiding competition among the society.

Open Access Original Research Article

A Study on Service Brand Communication Special Reference to the Private Professional Educational Institutes

R. Kishokumar

Asian Journal of Economics, Business and Accounting, Page 1-12
DOI: 10.9734/AJEBA/2017/36432

Service Brand Communication plays a crucial role in determining the brands, which is useful for business and it provides the values to consumers as well. This study examined the level of Service Brand Communication in Private Professional Educational Institutes as research problem. Hence the research was carried out with an objective to identify the degree of Service Brand Communication in Private Professional Educational Institutes. Personal Interactive Communication and Marketing Mix Communication were considered as the measurement variables of Service Brand Communication. 200 students have been selected from 07 Private Professional Educational Institutes in Batticaloa District as a sample based on the stratified proportionate random sampling method. Data were analyzed and evaluated by descriptive statistical method. Findings have shown that the Service Brand Communication is at high level in Private Professional Educational Institutes in Batticaloa District. Result of this study revealed that the Service Brand Communication is important to attract the students at Private Professional Educational Institutes in Batticaloa District.

Open Access Original Research Article

Treasury Single Account and University Administration in South East, Nigeria

Onyeizugbe Chinedu Uzochukwu, Igbodo Republic, Enaini Stella Olohi

Asian Journal of Economics, Business and Accounting, Page 1-17
DOI: 10.9734/AJEBA/2017/36451

Over the years, the problem of funding has been the bane of educational development in Nigeria. Important as the education sector is to other sectors of the Nigerian economy, its development has been retarded overtime because of multifaceted funding challenges which include unavailability of funds, delays in approval and releases of funds and so on. Government delays in releases of approved funds are seen as impediments to achieving the onerous task of research and development of the nation’s universities, hence this work on treasury single account and university administration in South East Nigeria. In a bid to investigate the recently introduced treasury single account on university administration in south east Nigeria, three federal universities were selected viz: Nnamdi Azikiwe University, Awka, University of Nigeria, Nsukka and Federal University of Technology, Owerri. Literature on the various subject matters was extensively reviewed and survey research method was adopted. In addition to the volume of insights gathered from the literature reviewed and information gathered through face to face interviews, primary data were collected with the aid of questionnaire. The data were analytically regressed. It was discovered that the newly introduced treasury single account has, so far, among other challenges, affected financial operations in the bursary units and resultantly slowed down activities in the universities. It revealed that there is a sharp departure from the past when planned programmes were executed as planned in the universities. It was, therefore, recommended that tertiary institutions should be excluded from TSA implementation in order to achieve the all important objective of research and development in the university system and the federal government should immediately carry out a comprehensive review of the policy implementation so as to be properly guided on the appropriate organisations where TSA is required.

Open Access Original Research Article

Antecedents of Consumers’ Green Purchase Intention: An Integrated Approach

Mehkar Sherwani, Adnan Ali

Asian Journal of Economics, Business and Accounting, Page 1-15
DOI: 10.9734/AJEBA/2017/37151

The chief goal of this study is to empirically test 1) the effect of perceived product quality upon green brand satisfaction, green brand trust, green brand loyalty and green purchase intention, and 2) the effect of green brand satisfaction, green brand trust and green brand loyalty upon the purchase intention of green brands users. The sample target for this research study consisted of three hundred and eighty-five respondents from four universities of Pakistan. Demographical analysis, correlation matrix and regression analysis were used to analyze and interpret the results. The results of this empirical study show that perceived product quality has positive effects on green brand satisfaction, green brand trust, green brand loyalty and green brand purchase intention. At the same time, it was revealed that green brand satisfaction, green brand trust and green brand loyalty have positive effects on consumers green brand purchase intention. By extending this research into the environmental context through an exploration of the dynamics between these four constructs– perceived product quality, green brand satisfaction, green brand trust, and green brand loyalty– this study seeks to provide an evaluation of new concepts of green marketing in the context of environmental trends and increase consumers green purchase intention from four drivers: perceived product quality, green brand satisfaction, green brand trust, and green brand loyalty.

Open Access Original Research Article

Financial Inclusion and the Nigerian Economy: Empirical Evidences

Ugbede Onalo, Mohd Lizam, Ahmad Kaseri

Asian Journal of Economics, Business and Accounting, Page 1-10
DOI: 10.9734/AJEBA/2017/26842

The Nigeria government and particularly, monetary authorities have over the years initiated changing policies and programmes targeted at deepening financial inclusion in the context of rural populace and with the ultimate view to enhancing the economy. This study therefore, evaluates the effects of financial inclusion in the context of banking habits of rural population on the Nigerian economy. Specially, this study evaluates the effects of deposit (RDDEPOSIT) and loan (RDLOAN) of rural dwellers with rural branches of commercial banks on Gross Domestic Product (GDP).  Secondary data were used for this study. The source of data for this study is the Central Bank of Nigeria statistical bulletin. Data were collected over a period of 33 years (1982-2014). Variables were subjected to stationarity test with the view to establishing the stationarity or nonstationarity of variables. Also, Johansen cointegration check was conducted to investigate whether variables are cointegrated or not. Results established that variables were cointegrated. Thereafter, this study estimated short run and long run Causality model using VECM.  Findings interestingly established that there is no long run causality running from RDDEPOSIT and RDLOAN to GDP. In other words, in the long run, results established that rural dwellers’ deposit and loan with rural branches of commercial banks have influence on the performance of Nigeria economy in terms of GDP. However, results demonstrated that rural populace deposit and loan with rural branches of commercial banks have no effect on the performance of the Nigeria economy in terms of GDP in the short run. Findings have both practical and theoretical implications; particularly, for policy makers and the Nigeria government at large. Based on these results, this study recommended that efforts and attention should be given to measures and policies capable of delivering formal financial services to rural dwellers by Nigeria government, particularly, policy makers.