Influence of Motivational Strategies on Employee Performance in Public University Campuses in Kericho County, Kenya

Main Article Content

Benjamin Bett Cheruiyot
Martin Onsiro


This study analyzed the influence of motivational strategies on employee performance in public university campuses in Kericho County, Kenya. It was apparent that various motivational strategies played key roles in shaping the performances of employees in any organization. Despite this fact, most organizations had not been able to pin-point the crucial motivational strategies and the extent to which they affected the individual employee performance. The study was motivated by the need to fill up the academic gap on the influence of motivational strategies on employee performance in public university campuses. Cross-sectional survey design was adopted when collecting data. The study targeted a population of 412 teaching and executive staff in public university campuses in Kericho County. A sample of 106 respondents representing 26% of the target population was selected. Stratified random sampling was utilized in selecting the respondents for the study. Primary data was collected from the study respondents using questionnaire. A pilot study was conducted on data collection instrument to pre-test its validity before the main survey, while data reliability was measured using Cronbach’s alpha coefficient. Data was presented through tables, charts and graphs. Statistical Package for Social Sciences (SPSS) version 23.0 was used to aid in coding, entry and analysis of quantitative data. Finally, there is conclusion and recommendation based on the findings.

Leadership style, motivational strategies, reward, working environment.

Article Details

How to Cite
Cheruiyot, B. B., & Onsiro, M. (2020). Influence of Motivational Strategies on Employee Performance in Public University Campuses in Kericho County, Kenya. Asian Journal of Economics, Business and Accounting, 16(3), 1-15.
Original Research Article


Armstrong MA. Handbook of human resource management practice. 12th Edition. London: Kogan Page Ltd.; 2010.

Al Janabi D. Job satisfaction: Comparisons among diverse public organizations in the UAE. Journal of Management Science and Engineering. 2010;4(3):60-79.

Ukandu NE, Ukpere WI. Strategies to improve the level of employee motivation in fast food outlets in Cape Town, South Africa. African Journal of Business Management. 2011;5(28):11521-11531.

Ogbogu CO. The effects of motivation on staff job performance: Evidences from the Lagos State Ministry of Environment, Nigeria. Journal of Sustainable Development. 2017;10(2):1913-9063.

Busienei JR. Effect of business strategy and organizational structure on the relationship between human resource strategic orientation and performance of private manufacturing firms in Kenya. Unpublished PhD Thesis, University of Nairobi; 2013.

Kipkebut DJ. Organisational commitment and job satisfaction in higher educational institutions: The Kenyan case. PhD Thesis, Middlesex University; 2010.

Munjuri MG. The effects of human resources management practices in enhancing employee performance in Catholic Institutions of Higher Learning in Kenya. International Journal of Business Administration. 2011;2(4):12-18.

Obwogi J. Factors that affect quality of teaching staff in universities in Kenya. PhD Thesis. Jomo Kenyatta University of Agriculture and Technology; 2011.

Guerrero S, Sire B. Motivation to train from workers’ perspectives. The International Journal of Human Resource Management. 2001;12(6):988-1004.

Tettey JW. Deficits in academic staff capacity in Africa and challenges of developing and retaining the next generation of academics: Partnership for higher education in Africa. Washington DC: World Bank; 2009.

Guma PV. Organisational factors impacting on employee retention. Master of Business Administration Thesis, Nelson Mandela Metropolitan University; 2011.

Silsil P. The Kenya handbook for teachers. Nairobi. Shrend Publishers; 2008.

Mugenda OM, Mugenda AG. Research methodology sample for social researches. Nairobi: ACTS Press; 2013.

Kothari CR. Research methodology: Methods and techniques. New Delhi: New Age International Publishers; 2011.

Mugenda OM, Mugenda AG. Research methods: Quantitative and qualitative approaches. Nairobi: ACTS Press; 2008.